Startup Partners Program
Receive complimentary UX service that help you get market insights, fast.
Will your customers love your product?
Hi there! We’re Hypothetical, a lean design studio built to help you answer this question, fast.
Turn your idea into a designed product
You’ve got some great ideas, let’s bring them to life! Your idea will start to take shape with our proven design process that includes user story, sketches, wireframes and more.
Get feedback from real customers
Start getting market insights by putting the best version of your idea in front of your customers with visual designs.
Use interactive prototypes to start testing and validating your hypothesis, fast.
Your future design team will love you for it
Get intuitive designs crafted by experienced designers and a design system foundation that you can build upon with your future design team.
Get all this done rapidly
before coding for weeks and months.
Our process
1
Design Brief
Let's get the ball rolling!
Tell us all about your idea by answering questions about your customers and the problem you wish to solve.
2
What’s the story?
Key user story
Work with us to clarify the story of your customer, and how your product saves the day.
3
Put it down on paper
Sketches & wireframes
Take a look at the sketches and wireframes of your product and narrow in on the details.
4
Creating the vision
Visual design
See your product taking shape and review the visual and interactive elements that are in the visual designs.
5
The devil’s in the details
Revision & prototype
It’s getting dangerously real! Refine more detailed visual and interactive elements as you test out the prototype.
6
Get out of the building!
Revision & feature illustrations
After one last revision, you’re ready to take your idea to market. Start testing and get feedbacks from real customers.
What you'll get
Design documents
Key user story1 clearly defined user story based on your target audience and their jobs-to-be-done
Proto-persona1 half-page document of your target customers’ proto-persona
Storyboard1 8-frame comic in sketch style that tells the story of the user journey with your product
Userflow1 page diagram of the key userflow
Sketches5 - 7 screens of designs done in hand-drawn sketches
Wireframes5 - 7 screens of wireframes based on sketches
Design & prototype
Design system foundation4-page document detailing core brand color, typography and key component styling
Visual design5 - 7 screens of high-fidelity visual designs based on userflow. Includes 1 breakpoint. Images exported in high-resolution PNGs and working file in Sketch or Figma.
Interactive prototype1 link to a clickable interactive prototype in InVision or Figma.
Feature illustrations3 illustrations of core features based on final visual design. Can be used for landing pages or ads.
Hello there!
I'm Yachin, founder and lead designer at Hypothetical Studio.
I've been a UX/UI designer for 10+ years, have experience designing for early stage startups, international design agency as well as global enterprise such as Levi's.
I created Hypothetical to help startups get market insights and achieve product-market-fit faster with the power of design. Let's collaborate!
Ready to take your idea to market?
Receive complimentary UX service designed specifically for startups.
Let's collaborate!
Tell us a little bit about your startup.
We'll be in touch within 24 hours.
We're on it.
You'll hear from us within 24 hours. Stay tuned!